XVIII is the new white label platform addressing changing consumer behaviour in golf, enabling prestigious golf courses around the world to increase their revenue and profit. Your scheme, your way
Request a DemoWith XVIII you can build a new generation of golfer that will overtime progress to full membership, creating the next wave of revenue stream for your club.
Using a points-based scheme, XVIII is fully customisable to your requirements enabling you to build a new category of income that complements your existing offering.
Underpinning XVIII is the trusted technology base of playmore.golf. Following many years of research and development a new white labelled product for the premium golf and leisure market is available enabling operators to increase profitability and reduce administration.
The technology is now available for you to take your club to the next level with XVIII.
Brought to you by the team behind the highly successful playmore.golf, XVIII caters for a new segment of the market, addressing the gap in the premium golf and leisure industry between full membership and the pay and play market.
XVIII combines all the elements required over years of experience in one platform to enable an operator of a golf club or resort to increase revenue and cater for a section of the market not serviced by traditional membership.
The technology available to you through XVIII allows you to be in control. Reducing administration costs, enabling operators to not only save time and money, and increasing profitability
CLOUD-BASED, SAAS SYSTEM
Fully hosted and managed by XVIII with no on-site infrastructure, the platform is accessible anywhere, any time on any device for both you and your customers. Fully secured and PCI DSS compliant, XVIII removes any back office administration, providing you with the comfort all security and compliance is managed for you.
TEE SHEET INTEGRATION
Reduce admin overheads and save time, our system integrates seamlessly with all the major booking systems. Use a niche booking system? No problem – we’ll work with you to get it integrated.
ACCOUNTING
XVIII not only manages the customer experience for you, but also undertakes all transactional and account management processes, giving you the comfort that your customers are being securely managed.
There are a number of scenarios available within XVIII, allowing you to create bespoke packages for various clientele. With this versatility you will be able to cater for individual and corporate membership with multiple packages available.
EXAMPLE 1
To sit alongside a club’s other membership categories. This will be designed to attract more infrequent golfers into club membership to fill the quieter times on your golf course. This may give golfers the ability to hold a handicap and play in selected club competitions plus further benefits.
EXAMPLE 2
To replace a club’s current membership structure, allowing for multiple price point packages based on a club’s specific needs. The various packages will give golfers different rights such as rates, tee time availability, booking windows, competition access and additional benefits such as discounts etc.
EXAMPLE 1
Combination of corporate membership and larger corporate golf days within one package. This may be used to entertain only a couple of guests or up to 50 in any given day.
You control your flexible membership category. From the price to the maximum size of group bookings, cost per round to the length of the membership, you control it all.
EXAMPLE 1
Corporate golf account with one key account holder/administrator to manage the account on behalf of the company. Will allow the account holder to book as and when they wish using points from their account with the ability to make small group bookings for a maximum of 8 people as an example. No handicaps, no competitions, exclusively social golf only
EXAMPLE 2
Corporate golf with various associates/unlimited associates under one umbrella account, this will allow bigger group bookings for an example of up to 20 golfers on any given day. Will also encourage further on-spend such as accommodation, food and beverage and golf extras such as fleet buggy bookings.
XVIII delivers attractive ROI, converting pay & play revenues into upfront membership revenues. For further information on how your XVIII product could look and ROI information, why not view our demonstration here.
Our current clientele are reporting on average the following statistics.
42
AVERAGE AGE OF GOLFER UNDER THE SCHEME
75%
OF ALL VISITS PLAYED OFF-PEAK
1970%
ROI END OF FIRST YEAR
£100k
POTENTIAL ADDITIONAL CONTRACTED REPEATED REVENUE
We chose to launch our flexible membership category with this bespoke platform due to huge opportunity we saw with a completely new target market in Abu Dhabi and the wider UAE. At the time, golf membership in the traditional sense was on the decline; however we knew the high-earning, younger, time conscious, infrequent golfer would get real value from a more flexible approach. We saw immediate success in terms of enquiries and golfers joining Yas links. The industry leading platform means management of the entire category for me and my team was extremely simple. Plus, the customer journey is 5 star, as golfers’ book all their golf online through the bespoke app. I’d highly recommend the platform to any world class golf club looking to modernise their membership offering.
JAMES IBBETSON, DIRECTOR OF GOLF, YAS LINKS